I wanted my ad to be very simple and clean. I think beauty and simplicity are what I would easily associate Chanel with. I feel like Chanel No. 5 is a major brand and it speaks quite fine for itself. Chanel doesn't need to overwhelm their advertisements because they're so global. When you see that label, you automatically think of the fragrance and the designer. The slogan is telling the consumer that you CAN be Chanel, if you wear the perfume. Classic and iconic are two of the best words to represent the designer and her labels itself. To wear Chanel No. 5 is to wear history.
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